By MICHAEL SASSO
Tampa Tribune
Published: April 4, 2009
Merchandise royalties: It doesn't have a Red Sox Nation fan base yet, but the Rays saw some modest gains in merchandise sales last year.
Where the Rays accounted for a measly 0.3 percent of all Major League Baseball merchandise in 2007, the team generated 1.1 percent of sales last year, said Matt Powell, an analyst with merchandise tracker SportsOneSource.com. The Yankees were the league leaders, accounting for 20 percent of all team gear sold.
LINK to The Tampa Tribune
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment