Tuesday, March 31, 2009

Brand Exposure during the NCAA Tourney

Posted by Howard Brodwin on March 24, 2009

For those of you who are following the "branding wars" that are going on during the NCAA tourney, here are a couple of good reads:

Sports One Source/SGB have a nice running tally of the footwear and apparel brands that are still alive in the tourney; checkout their "brand brackets" for more details.

LINK to Sports Marketing 2.0

No comments:

Post a Comment